Foursquare is one on the most popular mobile apps in the world.  The mobile up is a combination of a review app as well as a friend GPS locator.  The clever part of the app is that is combines achievement, or "badges", to its model so the competitive side of people's personalities kicks in while using it. 

With such demand in mobile apps, how could someone position themselves in this field to make a killing based on FourSquare traffic.  Here are three ways, and all the ways are covered in the video as well.

1. Create a FourSquare Tip Sheet or Guide - This is a huge opportunity for some fast moving Internet marketing professional.  The tips sheet would be easy to create, could be given away for free in exchange for an email address, and it could help build a monster list of people who use FourSquare.  Make sure you collect a zip code with the email as this will be key to segmenting the list later on.  Once you have an email address with zip code you can now market that list to every business or restaurant in that zip code.

2. Build a Big List - FourSquare uses have one big "tell" in their game, they let you know where they are as they play.  That is huge information as you can now market that list to businesses and restaurants in those areas.  For example, if you are a business owner and you get these two offers, which on is more appealing?

"Hi, this is John from the Yellowpages, would you like to take out a $500 half page listing with us?"

or

"Hi, this is Curt from IM marketing, we have a list of 5,000 Foursquare users who eat at restaurants within 5 blocks of your business, how would you like to send out a coupon or offer to them and I only get a % of what comes in from that offer, it is risk free for you?"

Who do you think gets the sale?

3.  Craft Your Own Offers - The list is geographic based, but that doesn't mean you don't have a list of mobile niche users that are into gps, friend locations, and sharing information.  What if you sent out affiliate offers for your own income.  Would this list be up for an affiliate link to sign up for a dating site?  How about a DJ service, or maybe a taxi service. The possibilities are endless on the offers and ideas you can send to this type of highly responsive list.

If you found this information cool, hit the "like" button above and drive some traffic to your Facebook profile as you will appear to all our Facebook friends.