ITM Marketing Blog

Google Creates A Zoo? Meet Panda’s New Friend Penguin

ShareA little over a month ago, we relayed that Google was cracking down on websites that were a little too rambunctious with their SEO. Since then, more information has been released about this algorithm; specifically the name of it and more about what Google’s thoughts were behind the update. The algorithm update has been dubbed […]

Posted on May 2nd, 2012 by in Internet Marketing, marketing mistakes, marketing tips, Search Engines, SEO, Small Business / Tagged , , , , , , / Leave a comment

Don’t Make Assumptions In Internet Marketing

ShareDuring a casual conversation with a business owner the other day, the subject matter of SEO came up. It’s pretty common for everyone to have their own opinion over search engine optimization, but in this instance, I walked away feeling a little puzzled. In regards to SEO, it was conveyed to me that this business […]

Posted on April 4th, 2012 by in Internet Marketing, marketing mistakes, Search Engines, SEO, Small Business / Tagged , , , , , , / Leave a comment

Yes, You Really Can Be Terrible At Social Media

ShareA few days ago, we made a post about whether or not social media (or the people using social media) need anger management. There are of course two sides to every story and today, we’re going to explore the other side of why some people and businesses are terrible at social media. While part of […]

Posted on March 19th, 2012 by in Facebook Marketing, Internet marketing in social media, marketing mistakes, Social Media & Networking / Tagged , , , , / Leave a comment

Does Your Story Connect With Consumers?

ShareIn the old days, customers used to be able to walk into their favorite local stores to pick up the products they needed or they used to be able to walk into a local business to talk about services that the business provided. When a consumer did most of their purchasing previous to the Internet, […]

Posted on March 15th, 2012 by in Company Branding, Internet Marketing, marketing mistakes, marketing tips, Small Business / Tagged , , , , , , / Leave a comment

Does Social Media Need Anger Management?

ShareDoes social media need anger management? Over two years ago, we wrote an article about Misery Poker. For a quick recap, Misery Poker is when people feel like they need to constantly one up the problems of other people. To put it simply, you walk into work one morning and tell your co-worker that you […]

Posted on March 14th, 2012 by in Facebook Marketing, Internet Marketing, Internet marketing in social media, marketing mistakes, Small Business, Social Media & Networking / Tagged , , , , / Leave a comment

Don’t Internet Market If…

ShareIf you look up the phrase “Internet Marketing” in Google, you’re going to be graced with an endless list of results. Without personal search turned on, the total number of results returned for “Internet Marketing” is over one billion. That’s an extravagant number that only continues to rise as more people either start online marketing […]

Posted on March 10th, 2012 by in Internet Marketing, marketing mistakes, marketing tips / Tagged , , , , / Leave a comment

You Need to Play The Internet Marketing Game To Learn How To Win The Game

ShareNo matter how hard a person tries, no one is the perfect Internet marketer. There are those in the field who are close to perfection but even the best make mistakes from time to time. If you’re new to Internet marketing or you want to get into the field, you want to avoid as many […]

Posted on March 5th, 2012 by in Internet Marketing, Make Money Online, marketing mistakes, marketing tips / Tagged , , , , , , / Leave a comment

5 Ways You’re Preventing Your Email Marketing List From Growing

ShareThe money is in the list, but only if you can actually build a list to begin with. To be honest, people go into list building for email marketing with good intentions. They go in believing that they’re going to put forth their best effort to build a huge list and then be able to […]

Posted on February 26th, 2012 by in Email Marketing, Internet Marketing, marketing mistakes, marketing tips, Small Business / Tagged , , , , , / Leave a comment

5 Days of Making Money Online: Selling E-Books

ShareOne of the best thing about the Internet is that it’s very easy to find the information that you need day or night. If you want to learn how to do something or you want to know more about a certain subject matter, you can easily turn to the search engines. However, one of the […]

Posted on February 20th, 2012 by in Content Marketing, Make Money Online, marketing mistakes, Small Business / Tagged , , , , , , , / Leave a comment

Is Your Anchor Text Sinking Your Link Building Ship?

ShareWhen you’re link building back to your website (otherwise known as building backlinks), are you paying attention to the anchor text of those links? One mistake that’s often made by people who are just starting out in link building for the first time is that they don’t use good anchor text in their links or […]

Posted on February 13th, 2012 by in Internet Marketing, link building, marketing mistakes, marketing tips, Search Engines, SEO, Small Business / Tagged , , , , / Leave a comment