ITM Marketing Blog

What Exactly Is An Organic Link?

ShareWith all of the talk lately surrounding Google’s new algorithm update (known as “Penguin”), it’s important for website owners and Internet marketers to understand the meanings of certain search engine ranking terms. Today we’re going to cover organic links since link spam is at the forefront of websites getting penalized in Google’s search engine results […]

Posted on May 4th, 2012 by in link building / Tagged , , , , , , / Leave a comment

Is Your Anchor Text Sinking Your Link Building Ship?

ShareWhen you’re link building back to your website (otherwise known as building backlinks), are you paying attention to the anchor text of those links? One mistake that’s often made by people who are just starting out in link building for the first time is that they don’t use good anchor text in their links or […]

Posted on February 13th, 2012 by in Internet Marketing, link building, marketing mistakes, marketing tips, Search Engines, SEO, Small Business / Tagged , , , , / Leave a comment

Are You Wasting Your Time On Article Marketing?

ShareArticle marketing is a subject matter that we’ve touched on quite a few times before and with good reason. It used to be a viable way to build inbound website links and it used to be a decent way to gain a little extra website traffic. However, ever since Google implemented the Panda update a […]

Posted on February 7th, 2012 by in article marketing, Blogging, Content Marketing, General, Internet Marketing, link building / Tagged , , / Leave a comment

4 Ways Outgoing Links Can Hurt Your Website

ShareThere aren’t too many websites out there that don’t have at least one outgoing link on the site. Outgoing links are the exact opposite of incoming links: Rather than a link pointing to your website from another site, you have a link on your website that lands on someone else’s website. On the surface, outgoing […]

Posted on September 13th, 2011 by in General, Internet Marketing, link building, marketing mistakes, marketing tips, Search Engines, SEO / Leave a comment

Is Your Website Ready For Link Building?

ShareAt one point or another, you may start trying to build incoming links to your website. Building incoming links is done for a few different reasons; the biggest one being to get better search engine placement. If done correctly, incoming links will come from relevant and well ranking sites that are trusted and considered important […]

Posted on September 9th, 2011 by in General, Internet Marketing, link building, marketing mistakes, marketing tips, SEO / Leave a comment

The Major Differences Between SEM and SEO

ShareThere are a couple of terms that go hand and hand with Internet marketing that are often confused for each other. SEM and SEO (search engine marketing and search engine optimization) may sound similar but did you know that they have very little to do with each other? There are major differences between SEM and […]

Posted on September 4th, 2011 by in Content Marketing, General, Internet Marketing, link building, marketing tips, PPC Marketing, Search Engines, SEO, Small Business / Leave a comment

How Much Does Search Engine Optimization Cost?

ShareHow much does search engine optimization cost? It’s a question that every business owner who has an online presence has asked themselves at one point or another. Why? Because search engine placement is one of the most, if not the most important aspect of getting your website seen by Internet users. Unfortunately, not all websites […]

Posted on July 30th, 2011 by in General, Internet Marketing, link building, marketing tips, Search Engines, SEO, Small Business / Leave a comment

Common Mistakes in Link Building

ShareLink building is really an art or a craft (or both) that takes time and patience to master. The process of building links for your website is a process which can’t really be compared to anything else that you do with your website. It’s an area of SEO that many people are hesitant to take […]

Posted on June 21st, 2011 by in General, Internet Marketing, link building, marketing mistakes, SEO / 2 Comments

How to Get Your Website Ranked Well in the Search Engines

ShareWithout a doubt, one of the number one questions that website owners have is: How do I get my website ranked well in the search engines? It’s no secret by now that the answer to this question isn’t easy, nor is it definite. Everyone seems to have their own idea of what works and what […]

Posted on May 9th, 2011 by in General, link building, marketing tips, Search Engines, SEO / 19 Comments

How to Hire a Link Building Company Part 2

ShareThis part 2 of How to Hire a Link Building Company. You can find part 1 here. In part 1 of how to hire a link building company, you learned a few different tips regarding how you can start your search for the right company. Here in part 2, we’re going to discuss the things […]

Posted on April 26th, 2011 by in General, Internet Marketing, link building, marketing mistakes, marketing tips, SEO / 122 Comments